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WGits Business Intelligence (on WineDirect)

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What is WGits Business Intelligence?

WGits Business Intelligence is the only multi-channel solution to produce actionable dashboards that present data from WineDirect, Google Analytics, Mailchimp, Facebook and online metadata. WGits BI pulls together these marketing and sales sources to give you a graphic, actionable view of your efforts. No more logging in and manually pulling and manipulating data in excel to find out how a campaign did, or compile results for a report. Think of all the time you spend searching for numbers and running reports. WGits BI will pay for itself within the first couple months. Custom dashboards are available upon request.

Pull it All Together
WGits BI tool pulls data from your most critical touch-points and charts them in vibrant color. You can see your Facebook statistics, website meta data, Google Analytics site and campaign response, Mailchimp account and ecommerce, club and POS data from WineDirect. This data fuels interactive dashboards with charts and graphs that you can see trends in a glance, or, if you want, drill down to details.
Visualization Leads to Actionable Insights
This is not a raw export – these are charts and graphs that visually show how you are performing. There is even an area where you can enter in your goals, or traffic, to see how you’re performing against your goals.
Out of the Box Dashboards
The WGits BI tool comes with three out of the box pre-configured dashboards.
  • One with essentials for a wine club manager: conversion, attrition, sales and growth stats
  • One for the tasting room: sales, conversions, key products and the ability to enter traffic counts
  • An executive level dashboard that primarily focuses on email performance, channel mix and overall monthly goals
These three come already built in the WGits BI tool, but we can customize it however you want it.
White Glove Set up and Support
The team at WineGlass Marketing pulls and hooks up everything for you. We will show you how to use it, and pull reports. In the future, should you have new team members that need to be trained, or should any of your inputs change, or if you just have questions, we’re here for you.
BI on the Go
The tool is web-based and fully optimized for mobile. You can view your dashboards anytime and anywhere, from a phone, tablet or web browser.


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